How to Find the Right Localization Partner
Localization is the process of molding your products and services to meet the needs of the local market. This doesn’t mean modifying your product features or service deliverables (in certain cases it is necessary to do this); it typically alludes to ensuring the messaging is localized in the native language spoken by your target audience and that the products and services meet the cultural expectations of the people you wish to target. The growth of your business and its profitability is directly proportional to your ability to localize. Take this process seriously and work with only the best localization partner!
A Beginner's Checklist for eCommerce Localization
Localization is a company’s effort to talk to its audience in a way that is easily understandable and acceptable by them. If we had to define the relationship between localization and translation, we would say that translation is a part of localization. Put simply, translation is the process of translating words or text from one language into another. On the other hand, with localization, an online store not only has to change its language but also adopt a whole new culture. With localization, eCommerce businesses can get a step closer to their visitors, by showing them things that are relevant to them.