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Vijayalaxmi Hegde
Nov 28, 2019

Considering German Market Entry? Read this First.

In the business world, we associate Germany with many positives: its cars are a benchmark to be measured against; German punctuality, work ethic, and passion for perf ...

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Aarohi Pathak
Nov 21, 2019

Looking at Black Friday & Cyber Monday Beyond the US

If you reside in the US, you know how people wait for Black Friday and Cyber Monday sales (following Thanksgiving) every year and get great discounts on various produ ...

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Aarohi Pathak
Nov 07, 2019

4 eCommerce Localization Challenges & Their Solutions

Being an eCommerce brand gives you great exposure globally. It positions your products or services in front of an audience that comprises diverse people – geogr ...

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Aarohi Pathak
Oct 24, 2019

4 Lessons in Localization from Famous eCommerce Brands

Say, you are checking out a few items that are for sale on a website. If you see pictures of a person belonging to a region or culture different from yours using thos ...

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Aarohi Pathak
Sep 26, 2019

The History and Evolution of eCommerce

eCommerce has come a long way from being a novel concept to being a boon for small and large businesses.

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Mahi Baid
Aug 16, 2018

A Beginner’s Checklist for eCommerce Localization

Localization is a company’s effort to talk to its audience in a way that is easily understandable and acceptable by them. If we had to define the relationship betwe ...

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Daniel Threlfall
Mar 22, 2018

A Guide to Overcoming the Challenges of Selling Internationally on Amazon

Amazon is the world’s digital marketplace and has spread its tentacles to a wide range of industries. Whether it’s clothing, electronics or even grocery delivery, ...

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Alpi Mantry
Jan 04, 2018

Complete Guide To Mastering Localization For International SEO

One of the most cost-effective ways to expand your business to newer countries and markets is through international search engine optimization.

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Mahi Baid
Jun 30, 2017

Does your marketing strategy include web localisation for India? If not, thi ...

India is the fastest growing economy with the hottest market for the smart phone business these days. Smart phone users are expected to rise to 750 million in the sub ...